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Integrating with Mad Mimi


Connecting to Mad Mimi in Sumo is quick and easy. Just follow the quick start guide below!

Mad Mimi integration details

Details required to connect: Mad Mimi email address and API Key

  • Not sure where to find your API Key? Click HERE.

Key integration features:

    • Mailing List: Select the mailing list in Mad Mimi to push your new Sumo subscribers to
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Connecting to Mad Mimi in Sumo

  1. Log into Sumo!
  2. Click on the Integrations app in the Sumo app dashboard
  3. Click on the Mad Mimi integration
  4. Enter your Mad Mimi email address and API Key
  5. Select the Mad Mimi Mailing List to push new Sumo subscribers to
  6. Click SAVE!
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Setting up extra fields in Mad Mimi

Sumo offers the ability to set up multiple fields in your opt-in forms. This include standard fields such as First Name, Last Name and Phone Number. You can also set up completely Custom Fields or Hidden Fields!

Check out our guide on Fields HERE.

In order to make sure that any extra fields you've set up will correctly pass into Mad Mimi, check out our guide HERE.

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Choosing separate lists per-popup

In Sumo, you can choose to push different Campaigns/Popups to different lists in Mad Mimi.

Check out our guide to setting up campaign-level integrations!

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